Welcome to the Guru of Search

What is search?

search - verb. to explore or examine in order to discover.

Why search? A recent study by Doug Hay & Sally Falkow, social media experts, show us why:

• Over 80% of all web traffic comes from search engines.
• 85% of Internet users research products and services online before they buy.
• 80% of ecommerce goes to the first three search results.

You might think, okay, but how many people actually use the Internet?

• 88% of economically active Americans are online every day.
• 77% get their news online through Google or Yahoo news.
• 99% of reporters start their research for a story on the Internet.

The world is online, and it's time to take advantage of it! Guru of Search shows you how to get your business to the top of the search results - not only for your business name, but for all your products and services. Having your business name on the front page is only the beginning - a successful search campaign encompasses all your brands, products and services; and begins with an analysis that finds out exactly what people in your industry are looking for.

We invite you to explore the site and learn all you can - we're offering all this information for free. We invite you to become a member, also free, and subscribe to our newsletter using the subscribe box above.

Join our community

As a valued member of our community, you'll have access to the latest in-depth search marketing information. As a member, you'll receive:

• Members only coupons and discounts
• Your own blog and private messaging system
• Email notifications - receive an email when someone replies to your comment or an article is updated.
• The ability to interact and share your learnings with fellow Guru of Search members.

All this, spam free - we do not sell, publish, or market your email address or personal information.  We would like to welcome you to the Guru of Search community! Join our community now - it only takes a minute.

:) Guru of Search Team

Where should I start?

While there's useful articles throughout the site, we've going to show you the search marketing basics one by one to get you off to a headstart.  Browse on over to Why Search? to begin.